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SONY.MACHO QUE SE RESPETA & MENTES PELIGROSAS
Development of redesign and audiovisual production for Sony Entertainment Television’s programming franchises: Macho Que Se Respeta and Mentes Peligrosas. Our work consisted in translating the channel’s current image visual language to the aforementioned segments.The project ended up consisting of two separate graphic image packages, taking into account the in house concept of the franchises: one male-oriented programming day (Macho que se Respeta), and one female-oriented (Mentes Peligrosas).
Creative Direction
Cristina Briceño
Vladimir Mihalkov
Art Direction
Cristina Briceño
Marcos Medvedov
Ruben Fariñas
Producer
Pedro Gonzalez
Tech Director
Manuel Piña
Graphic Design
Andreina Diaz
Glenis Dias
Fabiana Daly
Nicomedes Zuloaga
Marcos Medvedov
Daniella Isamit
Cristianne Ly
Francis Barroeta
Marcos Andrade
Pedro Da Silva
Ruben Fariñas
Animation
Marcos Medvedov
Ruben Fariñas
Pedro Da Silva
Glenis Dias
Jorge Vigas
Marcos Andrade
Manuel Piña
Fabiana Daly
Nicomedes Zuloaga
Francis Barroeta
